AfricaMagic and MultiChoice Africa have presented their latest joint initiative, The Africamagic Viewers’ Choice Awards. The announcement was made during a special episode of the popular AfricaMagic magazine show Jara, which is screened to DStv sunscribers.
Created to celebrate African film and television talents, both in front of and behind the cameras, the awards will feature several categories in which viewers will decide the winners directly, alongside several professionally judged categories.
A total of 28 awards in 26 categories, ranging from acting and directing to script-writing and cinematography, will be awarded. Other fields which will be honored include editing, make-up, sound, lighting and costuming.
Awards will be handed out at two separate events to be held in March 2013 in Lagos. The first event will be dedicated to outstanding technical achievements, while the main event will be a glamourous gala night.
In order to ensure that the awards are transparent, fair and credible, AfricaMagic has recruited leading and respected movie veteran, Femi Odugbemi, to take on the role of executive judge and has confirmed that all the awards will be verified by an independent auditing company to be appointed shortly.
M-Net Africa Managing Director, Biola Alabi, says she is confident that this is an opportunity to build a pan-African event that is both relevant to industry professionals and vastly entertaining to fans.
