For those who are upbeat about the chances of the incumbent President Goodluck Jonathan winning re-election if he decides to run, I have bad news for them. The President may not only lose in 2015, he could lose by a landslide even with the incumbency factor perceived to be in his favour. Let’s even consider a massive defeat of an incumbent impossibility; he could still be edged out by a narrow margin. Indeed all evidence point to the first shocking defeat of an incumbent in a presidential election in the country. For the first time ever, it seems the incumbency effect may not matter. While I acknowledge the usual arguments about the incumbent advantage; 2015 may yet prove to be an exception.
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