#3 of 10 World’s Highest-Paid Athletes In 2014 And How They Made Their Money

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#3 LeBron James Total Earnings: $72.3 million Salary/winnings: $19.3 million Endorsements: $53 million 

James is the NBA’s biggest endorsement star, thanks to deals with Nike, McDonald’s, Coca-Cola, Upper Deck and others. Sales of his signature Nike shoes were tops among active players at $300 million in the U.S. during 2013. James also made millions through his small stake in Beats when it was sold to Apple for $3 billion.